1. Client Overview
M-10 Uniforms is a premium supplier of corporate, hospitality, and industrial uniforms with operations in India and Dubai. Before engaging with We Digital Creatives, the brand faced significant challenges with digital visibility, including low domain authority, minimal keyword rankings, and inconsistent organic traffic.
2. Initial Challenges
- Domain Authority fixed at 8 with minimal backlinks
- Weak keyword rankings for strategic commercial queries
- Under-optimized content and low technical SEO readiness
- Dropping engagement rates and high bounce rates in Q4 2024
3. Strategic SEO Approach
Wedigitalcreatives deployed a holistic SEO framework involving:
- Targeted keyword research aligned with location and industry relevance
- On-page SEO with structured data and internal linking
- Technical SEO audits and performance enhancements
- Link-building and domain authority improvements
- Continuous content upgrades, including FAQs and service pages
4. Execution Timeline (Sept 2024 – Mar 2025)
- Sept: Baseline audit; Avg. position 27.7
- Oct: Meta updates; CTR dropped to 1.8%; Avg. position 31.5
- Nov: Sessions doubled; 11 keywords on Page 1
- Dec: DA 9; rankings stabilized
- Jan: CTR at 2.6%; position steady at 26
- Feb: Avg. position 25; DA 10
- Mar: Position improved to 16; DA 13; 12 Page 1 keywords
5. Performance Highlights
Keyword Ranking Heat Map
12 out of 17 tracked keywords reached Page 1 by March 2025.
Domain Authority Growth
DA increased from 8 to 13 over 6 months, reflecting successful off-page SEO strategies.
Organic Performance Metrics
- Organic Users: 74 (Oct) → 238 (Mar)
- Organic Sessions: 91 (Oct) → 279 (Mar)
- Avg. Position: 27.7 (Sept) → 16 (Mar)
- CTR: 1.8% (Oct) → 2.6% (Mar)
- Engagement Rate: consistently 59%–63%
Backlinks & Authority
Over 100 active backlinks acquired from industry portals and UAE blogs. Authority growth supported improved keyword indexing and rankings.
6. Tools Used
Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Ubersuggest
7. Results & ROI
– 3x growth in organic sessions
– 62.5% increase in Domain Authority
– CTR and engagement rates significantly improved
– M-10 Uniforms now ranks for high-commercial-intent queries on Page 1
8. Conclusion & Key Learnings
Strategic and consistent SEO execution by We Digital Creatives turned M-10 Uniforms into a competitive digital brand. Through keyword strategy, technical tuning, and content relevance, SEO became a key growth driver for the business.
