Acmeview Interior Solutions Pvt. Ltd., a B2B modular interior and fit-out company serving corporate and residential projects, approached WE Digital Creatives at a critical juncture. Their website was experiencing stagnation across key organic metrics: domain authority had dropped sharply, keyword visibility was limited, and average position was declining month-over-month. With low engagement and weakening CTR, the brand required a structured SEO intervention to stabilize and scale performance.
Our team initiated a comprehensive SEO strategy that combined technical optimization, commercial keyword mapping, content refinement, and industry-aligned backlink acquisition. The objective was clear — restore digital authority, improve search presence for high-intent keywords, and deliver measurable gains in user quality and conversions.
SEO Execution Framework
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SEO Performance Comparison Chart – Acmeview (May–Sept 2024)
| Month | DA | Clicks | CTR (%) | Sessions | Avg. Position | Performance Summary |
| Apr (Baseline) | 17 | 112 | 1.6% | 167 | 20.6 | Stable but weak commercial keyword visibility. |
| May | 15 | 93 | 1.4% | 150 | 21.8 | Technical fixes initiated; DA began declining. |
| Jun | 9 | 68 | ~1.2% | 120 | ~25 | CTR dipped and sessions dropped. |
| Jul | 13 | 72 | 1.8% | 135 | ~23 | CTR peaked; DA recovery visible. |
| Aug | 14 | 61 | 1.1% | 103 | ~26 | CTR dip due to seasonal fluctuations. |
| Sept | 15 | 75 | 1.2% | 107 | 27.9 | Engagement rate revived to 69.16%. |
Key Comparisons at a Glance
- Domain Authority:17 → 9 → recovered to 15
- CTR:fluctuated between 1–1.8%, peaking in July
- Organic Sessions:167 (Apr) → 107 (Sept)
- Position:declined from 20.6 → 27.9
- Engagement Rate:65% (Apr) → 69.16% (Sept)
- Commercial Keyword Gains:+10 to +12 positions on priority terms
Core Insights & Strategic Wins
- Recovery from DA Drop:A sharp Q2 decline was reversed through targeted link-building.
- Portfolio Page Optimization:Improved performance for B2B procurement keywords.
- TTFB & Page Speed Fixes:Enhanced site stability and crawl rate.
- Content Refresh Cycles:Stabilized engagement despite niche demand cycles.
- Directory Listings:Increased visibility in vendor and builder networks.
Outcome: Stabilized SEO Health & Renewed Visibility
Despite mid-campaign volatility, the strategy by WE Digital Creatives restored Acmeview’s domain authority, improved key commercial keyword rankings, and stabilized CTR and engagement metrics. By September 2024, the website had regained authority, improved user quality, and expanded keyword coverage across regional and vendor directories.
